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Latest Industry News     View More >>

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Making Your Website and Marketing Correspondence Mobile Friendly - April 24, 2014

A quick video that discusses the importance of making sure your marketing correspondence and company websites are mobile friendly. This is critical as we head into 2014 and will only become more important as time passes. Make this a priority if you have not already done so.

Click here to watch this video on YouTube.

... Read More

Immersion Printing – Is It Right for Your Window Film Company? - April 24, 2014

“It can be used to gain extra profit,” says Cristian Escalante of CJE Services Inc. in Boynton Beach, Fla.

“The diversity in the imaging and the ability to overlay on most any substrate is amazing,” adds Hann Kim of STM, Solar Transmission Management in Los Angeles.

What are they talking about? Hydrographics.

Various automotive parts can be covered using immersion printing, including interior parts. Photo courtesy of Georgia Hydrographics Inc.

So what exactly are hydrographics, also known as immersion printing and could it benefit your automotive window film company as an add-on?

“Basically it’s water-transfer printing ... Read More

Maxpro to Sponsor the 2014 International Window Film Conference and Tint-Off™ - April 24, 2014

Maxpro Window Films, a manufacturer of automotive, residential, and commercial films, has signed on to be an Emerald Sponsor of the 2014 International Window Film Conference and Tint-Off™ (WFCT). The event is set to be held October 7-9, 2014, at the Baltimore Convention Center and will include educational seminars, an exhibition hall and the attendee-favorite Tint-Off™ competitions. The host hotel is the Baltimore Marriott Inner Harbor at Camden Yards.

During the conference, attendees will be able to take part in educational seminars by industry leaders and expert speakers, network on the Exhibition/Extravaganza show floor with window film and paint protection film manufacturers and suppliers, as well as view three Tint-Off divisions.

We spoke with Elizabeth Dillon, president of sales and marketing.

WFM: Why did your company choose to sponsor International Window Film Conference and Tint-Off™ 2014?

ED: It’s a great opportunity to meet a lot of our current customers face-to-face who we may otherwise not have to opportunity to meet, along with meeting potential new customers ... Read More

Very Early Bird Registration with Deepest Discounts End in One Week for the International Window Film Conference and Tint-Off™ - April 24, 2014

The early bird registration deadline for the 2014 International Window Film Conference and Tint-Off™ (WFCT) is Wednesday, April 30. This year’s event will be held October 7-9 at the Baltimore Convention Center in Baltimore, Md.

Now in its 14th year, the annual event, once again sponsored by Window Film magazine, will bring together all aspects of the window film industry. Automotive, architectural, decorative, security, paint protection films and more will be on display, discussed in seminars and incorporated within demonstrations and competitions.

Interested attendees can still register online for the early bird discounted price of $199, saving up to $50 per person versus registering onsite, until close of business on April 30. This registration includes access to all seminars, workshops, social events and admittance to the WFCT Exhibition/Extravaganza, which will once again host industry suppliers, as well as the attendee-favorite Tint-Off Competitions™ ... Read More

After a Strong Start, Remodeling Activity Should See Some Easing Later in the Year - April 23, 2014

Solid growth is expected in the home remodeling market this year but momentum should begin to moderate in the fourth quarter, according to the Leading Indicator of Remodeling Activity (LIRA) released by the Remodeling Futures Program at the Joint Center for Housing Studies (JCHS) of Harvard University. Sluggishness in the housing market and specifically in home sales may result in a deceleration of home improvement spending from double-digit annual growth through the third quarter to a year-over-year gain in the high single digits by the end of the year.

“The housing recovery has at least temporarily lost some of its momentum,” says Eric S. Belsky, managing director of JCHS.  “And as a result, remodeling spending is expected to follow suit and see slower growth beginning later this year.”

“Home improvement spending has already recovered a significant share of its losses from the downturn,” says Kermit Baker, director of the Remodeling Futures Program at JCHS ... Read More

Current Remodeling Conditions Fell in March Survey - April 23, 2014

The National Association of the Remodeling Industry’s (NARI) first-quarter 2014 Remodeling Business Pulse (RBP) data of current and future remodeling business conditions show current condition ratings fell significantly in March.

Business conditions during the first three months of 2014 dropped to 6.07, down from 6.41 in December. There was a decline in all but one of the sub-components that drive the overall current rating. Conversion of bids and sales value of jobs had the largest dip.

However, strength of sales in this three month period increased to 6.51, from the 6.41 reported during the fourth quarter of 2013.

“The harsh winter seemed to have played a role in the decline of our numbers this quarter,” says Tom O’Grady, CR, CKBR, chairman of NARI’s Strategic Planning Committee.

Despite the low ratings for current business conditions, remodelers are more optimistic about the future, heading into their busy season. The outlook for business three months out reached a new all-time high of 6 ... Read More

Despite Weather, Construction Industry Making Best of Start to 2014 - April 23, 2014

Construction economists don’t always see eye-to-eye, and that’s okay, according to Bernard Markstein, chief economist for Reed Construction Data.

“We seem to agree on most things, but not everything …we’re economists. That’s what we do,” he says.

But during a recent economic forecast, there was at least one thing on which Markstein and several others agreed: the weather.

“In spite of the weather, we’ve had pretty healthy numbers in the first quarter,” says Kermit Baker, chief economist for the American Institute of Architects (AIA).

Markstein, Baker and Ken Simonson, chief economists from the Associated General Contractors (AGC) of America, gathered Thursday afternoon for a webinar discussing how the construction industry is trending, using an assortment of data from recent years and projections for the coming months to make their respective cases.

The construction industry began to edge upward at a slow-to-moderate rate last year after a roller-coaster span of 2008-2012 ... Read More

Questions and Answers      View More >>
Click on a questions to view the answer.
Q: What does the (VLT) of a window film mean?
(VLT) or Visible Light Transmission, simply means the amount of Visible light that passes through from one side of an object, in this case a piece of glass, and comes out the other side. So, a window film that has a (VLT) of 25%, will allow 25% of visible light to pass through a window, and will block 75% of light from passing through the window.
Q: How do I know that if I tint the windows on my office, that I will make a difference?
There are ways of calculating the energy savings that can be made by applying a film to your office windows, or any window for that matter. Every window has an energy use value or (U-Value), this can be used to calculate how much of the heat or cold is coming in and out of a window frame, so once a film is applied, a new (U-Value) can be set for that window and an energy cost saving can be calculated. However, there are so many more benefits than just heat rejection. Theres privacy, glare reduction, U.V. protection and much more, and no ongoing costs. For more info, visit our Why Glass Tinting pages.
Q: I know what film i want, but i want a professional finish. Where do i find someone whom can install this product?
If you want a professional finish, then contact a professional, and the best possible way to contact an independent window tinting business near you is to just click on the PROFESSIONAL GLASS TINTING QUOTES tab at the top right of the page. Just enter your postcode or Suburb, and you will receive results for up to 5 qualified professional independent film installers in your local area. You can send 1 form to receive a quote from up to 5 quotes. Just remember, the cheapest quote, does by no means equal the best quote. Service and experience are something that can be worth a few bucks extra.